Cut through the clutter.

What we do

Think of us as an innovation partner. Our capabilities
stretch from developing communications platforms,
to launching or repurposing existing brands and
products, designing new visual identities, developing
new products from scratch, or finding fresh
ways of innovating within your business.

How we work

First, we define a brief with clear objectives.
Next, we agree on a creative strategy to accomplish that.
We then translate that strategy into a creative
media-agnostic execution.

Who we are

We don’t sell “one-size-fits-all” campaigns. We create
tailor-made solutions. With people with different skill
sets who come from the most diverse fields, and developing
a team relationship with our clients to avoid traditional
siloed project management. We find this is key to making
unbiased recommendations to solve each problem.

Sculptures: Wilfrid Wood

Dario Porterie & Ariel Chiesa, Founders.

With over 15 years in the industry, Dario and Ariel have been part of Argentina’s top creative shops, developing global and regional projects for brands such as Coca-Cola, Netflix, Vodafone, Under Armour, ABInBev, Santander, Sprite, Fanta, Doritos, and Lay’s, among others. While working at Santo (WPP), they moved to London in order to lead the global Vodafone account. And on their return to Buenos Aires became Executive Creative Directors for the agency’s three offices (Buenos Aires, Miami, and London). In 2021, Dario joined Slap Global as Executive Creative Director and contributed to making the shop awarded as the independent agency of the year in the Effie Awards. In 2023, they launched 5:45AM - an ideas company. Their work was awarded in the most prestigious creativity and result-oriented festivals, such as Cannes Lions, D&AD, Effie, Clio, and London International Awards, among others.